A survey of 1000 business travellers has revealed the magic formula for the perfect business trip :
a direct flight, flat bed, in-flight Blackberry, a friendly face at the airport, language lessons, online booking,
e-tickets, flying alone, an iPod, high-speed Internet access, a power shower, a spa, crisp, clean cotton sheets,
good hotel food and a concierge with contacts at all the best places. These are the principal ingredients for
happy business travel in the 21st Century.
Women business travellers also asked the industry to rethink their policies regarding female customers,
suggesting that hoteliers provide women-only floors and restaurants, secure and direct lifts from the car park,
more discretion at check-in when announcing hotel room numbers, and that airlines seat
single women travellers together and provide a secure onward trip from the airport for business and
first class travellers.

Over 1000 UK business travellers were surveyed for the Business Travel Show by Centaur Exhibitions -
organisers of the Business Travel Show - to find out the essential mix for creating the perfect business trip
in 2005. 62 per cent of respondents said a direct flight would make their journey more enjoyable.
48 per cent craved to see a chauffeur hold up a card with their name on at their destination airport.
46 per cent said they wouldn`t be parted from their Blackberry for the world.
43 per cent longed for the undeniable luxury of a flat bed on their long-haul flights. Many travellers also
believe that the perfect business trip starts well before they even step on the plane with
15 per cent saying that language lessons would seriously improve their travelling experience and nearly
75 per cent agreeing that the introduction of online booking and e-tickets have been the most significant
developments in business travel over the last three years. It seems business travellers are at one
with themselves, as a third would rather go solo than have to share the journey with a colleague and
15 per cent believe the flight wouldn`t be the same without their beloved iPod.